The AVRAM was born a humble medical device, distributed to the needy as part of Lyndon B. Johnson's famous social reform Revenue Act of 1964. Fifty plus years later, The AVRAM returns, a proud prescription for those in need of a fashion fix.

Lookin' for an eyeglass? Shop The AVRAM.

Every MOSCOT frame comes with a MOSCOT case, Tote Bag, and a MOSCOT Minitrunk! That’s what we call Good Stuff!

Downtown DNA meets MOSCOT's Custom Made Tints™... introducing the Pastel Collection in 5 colorful hues.

The round, full-vue MILTZEN, first introduced in the 1930s, is eponymously named for our Uncle Heshy, who inexplicably everyone called Uncle Miltzen. And it stuck. So there you go, world... The MILTZEN.

Every MOSCOT frame comes with a MOSCOT case, Tote Bag, and a MOSCOT Minitrunk! That’s what we call Good Stuff!

Joey Shavala, AKA the King of the Lower East Side, often made a spectacle revving his Harley down Mulberry Street on his way into the Shop. Borrowing his moniker, and his signature style, from the King of Rock and Roll, Joey was always flashin’ a pair of gold aviators and a combed back pompadour. With Joey’s rock star persona in mind, The SHAV was designed to turn heads on your way out the door. Elvis has left the building.

Lookin' for an eyeglass? Shop The SHAV.

Every MOSCOT frame comes with a MOSCOT case, Tote Bag, and a MOSCOT Minitrunk! That’s what we call Good Stuff!

On any given day, Simon, President of the Lower East Side Merchants Association (LESMA), would be outside Katz’s smooth talkin’ with the best of the locals. Like his slick moves and rectangular metal frame, The SHMOOZ ensures effortless, unparalleled style.

Lookin' for an eyeglass? Shop The SHMOOZ.

Every MOSCOT frame comes with a MOSCOT case, Tote Bag, and a MOSCOT Minitrunk! That’s what we call Good Stuff!

Mr. Kelly was 4^th Generation Harvey's grade school science teacher. He was known for two things: his signature look (a short-sleeved button-down shirt, thin black tie, and NASA-esque glasses); and the show-and-tell of marine life he always brought into class. Between scribbling song lyrics in the pages of his notebook and acing his exams, Harvey loved learning about sea life. An ode to Mr. Kelly and his iconic style, be sure to take note of this DUDEL!

Lookin' for an eyeglass? Shop The DUDEL.

Every MOSCOT frame comes with a MOSCOT case, Tote Bag, and a MOSCOT Minitrunk! That’s what we call Good Stuff!

Celebrating a frame that doesn't hide your face, The SIMCHA highlights your best features, while still making a statement. The sleek metal brow bar seamlessly takes this archived design into present day, and into night. Just like the city it calls home, The SIMCHA never sleeps.

Every MOSCOT frame comes with a MOSCOT case, Tote Bag, and a MOSCOT Minitrunk! That’s what we call Good Stuff!

This is a true story about a little guy who wore a little frame. A friendly optician from the original Orchard Street Shop, it was always Seymour’s mission to provide the proper fitting frame on even the smallest of punims…his name was ‘see more,’ after all! Made for the best (& littlest!) optician on Orchard Street, this prized PITSEL is for our guy, Sy!

Lookin' for a sunglass? Shop The PITSEL SUN.

Every MOSCOT frame comes with a MOSCOT case, Tote Bag, and a MOSCOT Minitrunk! That’s what we call Good Stuff!

Named after the man who started it all... Great Grandpa Hyman. This NEBB meets VILDA number, with a few hardware embellishments thrown in, has a tad less attitude, but is definitely no wallflower.

Lookin' for a sunglass? Shop The HYMAN SUN.

Every MOSCOT frame comes with a MOSCOT case, Tote Bag, and a MOSCOT Minitrunk! That’s what we call Good Stuff!

DAHVEN all day, in color! Shop the MOSCOT Monochrome collection featuring three frames and 28 color-coordinating shades.

No need to pray for a sunny day with these iconic frames! Crafted from thick block acetate in rich tonal hues, The DAHVEN brings good fortune - and good looks - wherever you take it.

Lookin' for an eyeglass? Shop The DAHVEN.

Every MOSCOT frame comes with a MOSCOT case, Tote Bag, and a MOSCOT Minitrunk! That’s what we call Good Stuff!

The lightweight ARTHUR, in color! Our best-selling Monochrome Collection is back in 8 NEW colorful ARTHUR combos!

Shop the MOSCOT Monochrome collection featuring four frames and 36 color-coordinating shades.

This frame is based on The LEMTOSH silhouette, but with a slimmed down look, a thinner gauge, and a key hole bridge that's just a bit more business. They say not to mix business with pleasure, but we couldn't help ourselves.

The ARTHUR is crafted from real Italian acetate, available in 10 colorways. This square silhouette is offered in three sizes for a comfortable, tailored fit. Designed for everyday wear, it delivers iconic style with all-day comfort.

Lookin' for an eyeglass? Shop The ARTHUR.

Every MOSCOT frame comes with a MOSCOT case, Tote Bag, and a MOSCOT Minitrunk! That’s what we call Good Stuff!

Cut from thick block acetate and featuring raised diamond rivets, this frame may not be the sharpest tool in the shed, but it is the thickest and goodest! Don't let the name fool ya! The DOLT is a smart choice. Trust us.

The DOLT Limited Edition is barking up the right tree. Handcrafted from premium Italian acetate in a rich Bark colorway, this bold MOSCOT favorite comes in two collectible styles: optical and sun with striking Blue lenses. Just 250 numbered frames were made - so if you’ve got your eye on one, don’t dilly-dally.

Every MOSCOT frame comes with a MOSCOT case, Tote Bag, and a MOSCOT Minitrunk! That’s what we call Good Stuff!

Great Aunt Ruth used to always say, "You are the glick of my heart," to indicate someone or something she loved. Odd? Perhaps...but, with attributes of The LEMTOSH, The MILTZEN, and The ZOLMAN all rolled into one, we're pretty sure you'll love The GLICK enough to make #YouAreTheGLICKofMyHeart not odd at all.

Lookin' for an eyeglass? Shop The GLICK.

Every MOSCOT frame comes with a MOSCOT case, Tote Bag, and a MOSCOT Minitrunk! That’s what we call Good Stuff!

After 100+ years in the Lower East Side, we're no stranger to the cast of characters that show face at a New York City SHINDIG. These rectangular retro style specs feature a robust guestlist of colorways and signature Custom Made Tints™ that keep the party going from day to night. Groovy, baby!

Lookin' for an eyeglass? Shop The SHINDIG.

Every MOSCOT frame comes with a MOSCOT case, Tote Bag, and a MOSCOT Minitrunk! That’s what we call Good Stuff!

Named for our strapping and unconventional uncle, Uncle Zulu Pushkin (yes, that's his real name), who was a runner for a famed New York bookie back in the day. The ZULU recreates the ubiquitous American Optical Pilot frame made famous in the 1940s. This square-shaped frame is strong and sturdy so it can really take a beating urban or otherwise, if you catch our drift.

Every MOSCOT frame comes with a MOSCOT case, Tote Bag, and a MOSCOT Minitrunk! That’s what we call Good Stuff!

This frame is named after Sol's sister, Gladys Moscot, a wanderlust traveler who left New York's Lower East Side for a life of drinking Cuba Libres and smoking Cohibas in Havana. The frame is hot, sexy and fresh - feminine yet bold, with unique lines and curves that make a provocative statement that's still subtle with a come-hither look. Like a just barely there French accent, or a wisp of a hair that keeps falling across her face. Think Bridgette Bardot, Sophia Loren, or Kate Winslet. This frame features a hinge riveted to both frame front and temples.

Every MOSCOT frame comes with a MOSCOT case, Tote Bag, and a MOSCOT Minitrunk! That’s what we call Good Stuff!

Hyman's son-in-law Hal (aka, his "aidim") was a nice enough cat, but his work ethic was, well...non-existent. So after a brief stint behind the Orchard Street counter, Hyman encouraged Hal to pursue "other opportunities." Hyman felt guilty. Hal was never happier. We named this frame to honor all The AIDIMs out there, and the father-in-laws who've sent them on their way.

Lookin' for an eyeglass? Shop The AIDIM.

Every MOSCOT frame comes with a MOSCOT case, Tote Bag, and a MOSCOT Minitrunk! That’s what we call Good Stuff!

Mirror, mirror, on the wall: how is this frame unique from ‘em all? When looking at the horizon it helps you to see, while also a winning prize when playing the lottery. A riddle itself yet the answer to this one, The KASH takes the cake for both optical and sun!

Lookin' for a Sunglass? Shop The KASH SUN.

Fun fact: use The ARTHUR CLIP if you want a Clip-on. Yes - we mean ARTHUR CLIP!

Every MOSCOT frame comes with a MOSCOT case, Tote Bag, and a MOSCOT Minitrunk! That’s what we call Good Stuff!

You’ll need some chutzpah to wear our newest family jewel: The BAITSIM. Made from thick block acetate, a key hole nose bridge, and two dot rivets, this frame packs a punch. Some may even say it’s the perfect pair wink wink

Lookin' for an eyeglass? Shop The BAITSIM.

Every MOSCOT frame comes with a MOSCOT case, Tote Bag, and a MOSCOT Minitrunk! That’s what we call Good Stuff!

Downtown DNA meets MOSCOT's Custom Made Tints™... introducing the Pastel Collection in 5 colorful hues.

A smart-aleck and troublemaker indeed, Jack was the neighborhood kid always up to no good. A momma's boy at heart, Jack was strong-willed and smart, but never seemed to be where he said he would be. While named after the kid you gotta keep an eye on, The MOMZA will make it hard to look away!

Every MOSCOT frame comes with a MOSCOT case, Tote Bag, and a MOSCOT Minitrunk! That’s what we call Good Stuff!

The JACOB perfectly recreates the Air Force Pilot Sunglass first made famous in the 1940s. There's a reason this easy to wear, casual, good-looking frame's popularity has not just endured, but soared over the decades - it makes everyone look hot. Really hot. We promise.

Lookin' for an eyeglass? Shop The JACOB.

Every MOSCOT frame comes with a MOSCOT case, Tote Bag, and a MOSCOT Minitrunk! That’s what we call Good Stuff!

Tony, the porter, ran all kinds of errands around town for Sol. Weaving between traffic and pedestrians on his bicycle, his perfectly circular specs with acetate cable temples that wrapped around the ears never SCOOCH’d off his face!

Lookin' for an eyeglass? Shop The SCOOCH.

Every MOSCOT frame comes with a MOSCOT case, Tote Bag, and a MOSCOT Minitrunk! That’s what we call Good Stuff!

Downtown DNA meets MOSCOT's Custom Made Tints™... introducing the Pastel Collection in 5 colorful hues.

No need to pray for a sunny day with these iconic frames! Crafted from thick block acetate in rich tonal hues, The DAHVEN brings good fortune—and good looks—wherever you take it.

Every MOSCOT frame comes with a MOSCOT case, Tote Bag, and a MOSCOT Minitrunk! That’s what we call Good Stuff!

The JACOB perfectly recreates the Air Force Pilot Sunglass first made famous in the 1940s. There's a reason this easy to wear, casual, good-looking frame's popularity has not just endured, but soared over the decades - it makes everyone look hot. Really hot. We promise.

Lookin' for a sunglass? Shop The JACOB SUN.

Every MOSCOT frame comes with a MOSCOT case, Tote Bag, and a MOSCOT Minitrunk! That’s what we call Good Stuff!

With its big square shape, added height, and gold Clip-on with top bar, The SCHLEP is so good looking, and looks so hot on, people will be lining up to schlep your sh...stuff.

Lookin' for an eyeglass? Shop The SCHLEP.

Every MOSCOT frame comes with a MOSCOT case, Tote Bag, and a MOSCOT Minitrunk! That’s what we call Good Stuff!

It won’t take long to wrap your mind around this MOSCOT Original. Handcrafted in a timeless silhouette with a wrap-around frame front and signature Custom Made Tints™, this is not your average NUDNIK!

Lookin' for a sunglass? Shop The NUDNIK SUN.

Every MOSCOT frame comes with a MOSCOT case, Tote Bag, and a MOSCOT Minitrunk! That’s what we call Good Stuff!

Back in the 60s, local musician Buddy was always found jammin' around the East Village's simmering music scene with a guitar slung across his hips and a pair of shades on top his head. An ode to our musical roots, and the classics we can't live without, put your hands together for The HITSIK!

Every MOSCOT frame comes with a MOSCOT case, Tote Bag, and a MOSCOT Minitrunk! That’s what we call Good Stuff!