Moscot Moments

This Spring, we’re taking a Road Trip out of New York City to find creative inspiration. The Spring 2023 Campaign speaks to artistic freedom, originality, and the beauty of the creative journey to make something truly authentic.   The Spring 2023 campaign follows native New York band and admired friends, Andy Suzuki and Kozza Babumba of Andy Suzuki & The Method on an escape from the city in search of adventure, a change of scenery, and inspiration for a new song. "Working with MOSCOT on this campaign has been incredible for us,” says lead singer Andy Suzuki. “This element of creative evolution really hits home when it comes to our musical and personal styles,” he adds. Drummer, Kozza Babumba, continues “early in our career we discovered MOSCOT, and it’s cool because we can see the pictures and videos over the years reflect our style evolution that also coincided with the music changing. So, I think there has been a really interesting lockstep journey between our music and MOSCOT that has been amazing to watch and is reflective of the journey depicted in the campaign.” As the first designer at the helm of the family business, Chief Design Officer and 5th Generation, Zack Moscot was keen to cater to the core MOSCOT community. “This new collection is designed for the creative person, process, and product. We strive to embrace artistry and what it takes to make something original,” he shares. “I want those who have been shopping with us for generations and those who have been fitted for a pair of frames for the very first time to feel represented. Always keeping in mind, the common thread of creativity and artistry woven into our brand’s DNA.” As a result, MOSCOT’s Spring 2023 line combines classic vintage styles with modern construction, welcoming a new class of iconic originals in five new styles, from round, thick and chunky to the elegant details seen in their reinvented “eyebrow” frame design. The full range of the collection was designed with artists in mind who seek more than just a fashion accessory, but also a creative lens. MOSCOT’s rich history allows the brand to see the past in the present, shaping the future. By focusing on more than just the product, but on the process as well, the results are crystal clear. Spring 2023 Lookbook

From starring in hit dramas to sharing personal moments on YouTube, Haruna Kawaguchi has become one of Japan’s most recognizable and admired style icons. Known for her expressive performances and effortless fashion, her look is always polished, playful, and unmistakably her own. And when it comes to eyewear, fans can’t stop searching: Haruna Kawaguchi glasses MOSCOT, tortoiseshell frames, and color lenses all lead to one standout style – The DAHVEN.   MOSCOT Haruna Kawaguchi: The Frame That Makes a Statement The DAHVEN is the pair of glasses Haruna Kawaguchi has been spotted wearing, most famously in rich Tortoise acetate. Crafted from thick block acetate with subtle curves and strong lines, The DAHVEN is structured but not too serious – making it the perfect match for Haruna’s mix of modern style and vintage sensibility. It’s no surprise that fans searching Haruna Kawaguchi glasses tortoiseshell land on this frame again and again. Haruna Kawaguchi MOSCOT Color Lenses: Signature with a Twist In addition to her DAHVEN, Haruna Kawaguchi has also embraced one of today’s most stylish trends: color lenses. Whether it’s soft amber, rosy pink, or custom hues, she uses subtle tinting to elevate her look with a layer of personality and polish. For those asking about Haruna Kawaguchi MOSCOT color lenses, the answer lies in Custom Made Tints™ – our handcrafted tinting process that lets you create a frame as unique as you are. Why The DAHVEN Works (Even If You’re Not Haruna Kawaguchi) While Haruna makes it look easy, The DAHVEN truly works for everyone. The slightly oversized rectangular shape flatters a wide range of faces, and the warm Tortoise finish adds a timeless edge to any outfit. Whether you’re dressed up or keeping it casual, The DAHVEN delivers just the right amount of bold. Available in optical and sun, with or without tints, it’s the perfect choice for those looking to channel Haruna’s signature look – or simply upgrade their own. Haruna Kawaguchi + MOSCOT = A Style Worth Copying From the screen to the streets, Haruna Kawaguchi’s MOSCOT glasses show how eyewear can be more than functional – it can define your entire vibe. The DAHVEN is a frame with character, crafted with care, and made for self-expression. Ready to try the look? Start with The DAHVEN in Tortoise, add Custom Made Tints™ if you’re feeling bold, and discover why Haruna Kawaguchi + MOSCOT is a match made in eyewear heaven. Craving more MOSCOT? Read on for highlights, celebrity sightings, insider info, & surprise announcements in MOSCOT Moments

Ordering prescription glasses online is a simple way to get your eyewear delivered straight to your doorstep. Easy as it may be, we understand you may have some lingering questions. How do I pick the right frame? What if the color doesn’t suit me? The most important question: will they fit? All of which are valid concerns.  Not only can ill-fitting glasses be frustrating, but they can also cause headaches and eye strain. Here are a few ways to determine if your new glasses are the wrong fit or just need an adjustment. First, look in the mirror at yourself. This may seem like a given but really look at yourself with the glasses on. Do you like what you see? Are your eyes properly centered?  Is there too much space between your face and the sides of your glasses? An important part of fit is determining where your eye sits in the frame. Your eyes should be well centered in the frame. Eyeglass frames that are too wide will make your eyes appear too close together, while narrow frames will give your eyes a wide-set look. If the frame is right and the color looks great, then you’re off to a good start! Next, move your head up and down and side to side. If the frame slides off your face or falls off, don’t feel like you’ve made the wrong choice. It doesn’t mean the frame isn’t for you, it just needs the proper adjustments by a licensed optician for a more secure fit.  Now, what if the opposite happens? What if you put the glasses on and there’s some resistance? If the temples are pressing into the side of your face and you feel like you have to force them on, once again, all that’s needed is an adjustment. Take your glasses to a licensed optician to have the frame fit to your comfort level. Adjustments are a common practice. They are quick, easy and any optician can do them for you. Buying glasses is definitely not a one size fits all situation (which is why we have many sizes to choose from!), but with the right adjustments, we can make sure you have your perfect pair!  Still have questions? Our frame fit specialists are waiting to help you get framed! Check out Dr. Harvey Moscot discussing proper frame fit.

Ram Charan was seen wearing The LEMTOSH with Custom Made Tint™!  Ram Charan, Bollywood actor, producer, and entrepreneur, rocks The LEMTOSH in Black with Celebrity Blue and Purple Nurple Custom Made Tints™. Charan stars in one of the buzziest movies this award season, RRR, a surefire Oscar contender.  Looking to also make a buzz? Try out The LEMTOSH with Custom Made Tint™ in 20+ unique and hand-dipped colorways. This frame has served as the calling card for generations of creative, thoughtful, free-spirited intellectuals, artists, and auteurs. The LEMTOSH stands the test of time with its iconic design and continues to uphold a legacy of its own.  Want something more portable? Check out The LEMTOSH FOLD.  Lookin’ for an eyeglass? Shop The LEMTOSH.  Need an alternative fit with additional bridge support? Shop The LEMTOSH SUN W/ METAL NOSE PADS. Craving more MOSCOT? Read on for highlights, celebrity sightings, insider info, & surprise announcements in MOSCOT Moments.  To see other celebrities wearing MOSCOT Eyewear - visit EYE SPY.

MOSCOT is a New York City institution renowned worldwide for its iconic eyewear. As a family-owned and run business for over 100 years, we wouldn't be where we are today if it weren't for our people! LOOKIN’ TO JOIN THE FAMILY? We are a fast-paced, growing global brand. We’re always welcoming new members, creative and passionate, to the family and our communities around the world. Check out our open positions on Indeed here or LinkedIn here! WHAT'S OUR SECRET? Good people and family values mean exceptional customer service – together with over 100 years of eyewear expertise and unparalleled craftsmanship, that’s the MOSCOT secret sauce! Fun Fact: We reserve a special space, The MOSCOT 20+ Year Club at the Lower East Side Shop, for employees who have been with the company for over 20 years. Collectively, these club members clocked in over 100 years! Now that’s keeping it in the family!   

Featured in The Chamber of Commerce's Good Company, MOSCOT joins entrepreneurs and industry leaders in discussing their best advice and how to take the company to the next level. Source: U.S. Chamber of Commerce Article Title: "Fifth-Generation Eyewear Company MOSCOT Sets Its Sights on Global Expansion and Today's Consumers"

The Editors of GQ name MOSCOT's LEMTOSH SUN in Blonde as an essential accessory to start the year off in style. Source: GQ Article Title: "Men's Wardrobe Essentials: 57 Stellar Pieces of Menswear Every Guy Should Own in 2023"

Need a gift for Mom's who have everything? Follow Elle's lead and try The FRITZ on for size!   Source: Elle Article Title: "54 Gift Ideas for Moms that Have Everything"

MOSCOT is 108 and feeling great! Take a stroll down memory lane as we recap our 100+ years in the biz. 1899, Hyman Moscot, 1st Generation  The MOSCOT Optical roots were first planted in the Lower East Side of Manhattan when Great Great Grandfather and 1st Generation, Hyman Moscot, arrived from Eastern Europe via Ellis Island, in 1899. Hyman, like many immigrants, began selling what he knew best—eyeglasses—from a Pushcart on Orchard Street. 1915, 94 Rivington Street Shop By 1915, having amassed a following of loyal customers, Hyman opened the family’s first retail shop at 94 Rivington Street. 1925, Sol Moscot, 2nd Generation In 1925, Hyman’s son, Sol, at the tender age of only 15, joined the family business and helped take over the reins as 2nd Generation. 1930s, Sol and the Great Depression During the Great Depression in the 1930’s, Sol contributed to the good of the city by providing free eye checks, frames, and adjustments to the New York Community with a pay it forward mentality. It was important to Sol and the entire Moscot family to give back to the Lower East Side community that had welcomed them to the neighborhood several years before.   1934,118 Orchard Street Shop By 1934, MOSCOT was settled at 118 Orchard Street, on the corner of Delancey Street, which would be its home for the next eight decades. 1938, The MOSCOT Finishing Lab MOSCOT’s 100-year (and counting!) expertise in eyewear began right in our very own shops, with the latest equipment of the time. To this day, all lens orders are fabricated in house in our New York City laboratory. 1940s, LEMTOSH Legacy The LEMTOSH stands the test of time with its iconic design and continues to uphold a legacy of its own. This rounder classic style, first introduced in the mid-20th century, has served as the calling card for generations of intellectuals, artistes, and auteurs. 1951, Joel Moscot, 3rd Generation In 1951, Sol’s son, 3rd Generation, Joel, began presiding over the “House of MOSCOT.” Charming, educated, and devoted to his customers, Joel quickly made his mark - overseeing the Shop and conveying the family’s values to his sons. 1970, 118 Orchard Street Shop By the 1970s, MOSCOT expanded their Shop at 118 Orchard Street to include the ground-level space below the retail shop. MOSCOT would continue to occupy the corner space until their next big move in 2013. 1976, Bicentennial Parade The Moscots (Sol, Kenny, and Joel) celebrated America’s 200th Birthday at the Bicentennial Parade in New York City.  1986, Harvey Moscot, 4th Generation In 1986, Joel’s son, 4th Generation, Dr. Harvey Moscot, entered the family business as the head of eyecare, where he was a practicing Doctor of Optometry for over thirty years. Today, Harvey leads MOSCOT into the global future as the current CEO. 1992, Kenny Moscot, 4th Generation Joel’s youngest son, 4th Generation, Kenny, followed suit, joining the business in 1992. He will always be remembered as a beloved family member and essential brand visionary. 2004, MOSCOT Music MOSCOT Music originated at the Orchard Street Shop, when 4th Generation, Harvey, grabbed his guitar and started jamming out on a rainy Saturday. Guests lined up, staff members and 5th Generation, Zack, joined in and since then, MOSCOT has added a music element to its repertoire, by connecting fans worldwide with emerging and established musical artists. 2013, 108 Orchard Street Shop In July 2013, after 77 years, the MOSCOT Orchard Street Shop “crossed Delancey Street,” from 118 Orchard to 108 Orchard when its iconic building was sold. Now, located just down the street, MOSCOT still calls Orchard Street home! 2013, Zack Moscot, 5th Generation In 2013 Harvey’s son, Zack, a formally trained industrial designer, came on board, making him the 5th Generation Moscot to join the family business. He is the current Chief Design Officer for the brand and heads all creative and design for the company. 2015, MOSCOT 100 Year In January, 2015, MOSCOT celebrated its 100 Year Birthday! Hyman would be proud. 2021, 94 Orchard Street Shop After 106 years in biz, MOSCOT moved the “cart” down the block one final time to its new flagship location at 94 Orchard Street. Opening the original Shop in 1915 at 94 Rivington Street, one could call it fate that over a century later, the eyewear purveyor makes a permanent home at 94 Orchard Street, just down the block! 2022, Shops Around the World With over a century of expertise, MOSCOT has successfully opened flagship Shops around the world. Today, MOSCOT is available in specialty retail and optical shops in over 50 countries.

MOSCOT has been on the move! The 100+ year old family business adds five new Shops in 2022, with the newest locations in Copenhagen, Zurich, Austin, San Francisco, and Rome Frattina. Come by and say hi to our MOSCOTEERs around the world! MOSCOT Copenhagen Perfectly nestled in Indre By near the iconic Round Tower, the Copenhagen Shop is situated in the historical heart of the city. Surrounded by boats, colorful houses and seafood restaurants, luxurious boutiques and just a few paces from Strøget, a long pedestrian shopping street, MOSCOT Copenhagen seamlessly meshes with the historical, diverse, and quaint Danish capital. MOSCOT Zurich Steeped in authenticity, the brand brings more than 100 years of optical expertise, and a wide collection of iconic and classic eyeglasses and sunglasses to the Swiss. In fact, the brand is very authentic to its roots, and strives to bring its history and DNA into each and every Shop, with the location in Zurich as no exception.  MOSCOT’s iconic style is evident in its interior design: dressed walls with the full range of MOSCOT’s collections, familial elements and tchotchkes, vintage furniture and objects from the family archive, New York-made tin ceilings and a custom built fandelier light fixture that bring a dose of Lower Manhattan to the Swiss city. MOSCOT Austin “Austin was an easy choice for our next Shop location. South Congress is known for novel boutiques and independently owned shops, allowing MOSCOT to feel right at home amongst our neighbors—while bringing with us a dash of NYC DNA,” shares Dr. Harvey Moscot, 4th Generation & CEO. Located at 1206 South Congress Ave in Austin, the 1,000-square-foot Shop fits perfectly in the vibrant and cool South Congress district known for fantastic restaurants, funky vintage shops, chic boutiques, cool bars, and exciting live music. MOSCOT San Francisco MOSCOT is ecstatic to bring its urban sophistication to the Bay Area’s Pacific Heights neighborhood. Taking its spot on Fillmore Street, a dynamic hub with high-end fashion boutiques, cafes, and a storied history of live music venues, MOSCOT’s location helps tell the company’s story from coast to coast. San Francisco’s Fillmore District, once known as the “Harlem of the West” brings MOSCOT’s musical and historical elements to the forefront. Now known as the site of the annual Fillmore Jazz Festival, MOSCOT is thrilled to join the neighborhood in celebrating the electric creatives that fill these streets.  MOSCOT Rome Frattina Located across the Tiber River and the Rome Via Cola di Rienzo Shop, and just a stone’s throw from the Spanish Steps, Via Frattina is one of the most famous shopping streets in Rome’s historic center with a more pronounced vocation toward tailoring, silverware and furniture. The new Roman Shop marks another step in MOSCOT’s growth strategy, which in the last 4 years has shown a rapid expansion, defining the Brand’s presence in the American, European and Asian territories with shopping destinations perfectly reflecting Brand’s DNA. Not in any of these cities? Find the your local Shop and stop by for a visit!

Actor Justin Hartley calls on The SHTARKER with Custom Made Tints as his go-to sunnies in a round-up of his favorite things. Source: NY Post Article Title: "Justin Hartley's Favorite Things"

The legendary Sir Paul McCartney was seen rockin’ THE LEMTOSH TORTOISE WITH CUSTOM MADE TINTS™! Certified music icon, Paul McCartney, wears The LEMTOSH Tortoise with Celebrity Blue Custom Made Tints™. With 20+ unique colorways, Custom Made Tints™ are a great way to add a pop of color to your everyday shades! Lenses are hand dipped in New York City and fit into a variety of frame shapes. Which tint will you choose? Let It Be … colorful! Shop CUSTOM MADE TINTS™.  Here Comes the Sun! Shop The LEMTOSH SUN.  Help! Can’t decide what your next frame should be? We’re here to help! Learn about proper Size + Fit. Craving more MOSCOT? Read on for highlights, celebrity sightings, insider info, & surprise announcements in MOSCOT Moments.  To see other celebrities wearing MOSCOT Eyewear - visit EYE SPY.

Vicky Kaushal was seen sporting The LEMTOSH with Celebrity Blue Custom Made Tint™! Vicky Kaushal, Bollywood actor best known for his roles in Masaan, Raazi, and Sanju, wore The LEMTOSH with Celebrity Blue Custom Made Tint™. First introduced during the mid-20th century, The LEMTOSH has served as the calling card for generations of creative, thoughtful, free-spirited intellectuals, artists, and auteurs. The LEMTOSH stands the test of time with its iconic design and continues to uphold a legacy of its own.  Want something more portable? Check out The LEMTOSH FOLD.  Lookin’ for an eyeglass? Shop The LEMTOSH.  Need an alternative fit with additional bridge support? Shop The LEMTOSH SUN W/ Metal Nose Pads.  Craving more MOSCOT? Read on for highlights, celebrity sightings, insider info, & surprise announcements in MOSCOT Moments.  To see other celebrities wearing MOSCOT Eyewear - visit EYE SPY.

Conrad Ricamora was spotted wearing THE SHAV at The Gotham Awards! Conrad Ricamora, American actor known for his roles in How to Get Away with Murder and Fire Island, was seen wearing The SHAV in Gold at the 32nd annual Gotham Awards! The SHAV is a durable and modern aviator made from triple gauge metal with a double-bar bridge. Inspired by the King of Rock and Roll, this frame will make you feel like a rockstar and leave you with turned heads on your way out the door. Elvis has left the building!  Lookin’ for a sunglass? Shop The SHAV SUN. Craving more MOSCOT? Read on for highlights, celebrity sightings, insider info, & surprise announcements in MOSCOT Moments.  To see other celebrities wearing MOSCOT Eyewear - visit EYE SPY.

Simbiatu "Simbi" Abisola Abiola Ajikawo, better known by her stage name Little Simz, dons The SMENDRIK SUN with Purple Nurple Custom Made Tint™ in her recent feature in Rolling Stone UK. The British rapper, singer, and actress has had a stand-out year winning a Brit Award, a Mercury Price, and a leading role in Top Boy.  With a sturdy construction of striped metal skiving, titanium nose pads, and acetate temple tips, this subtly striking SMENDRIK is real deal design. Craving more MOSCOT? Read on for highlights, celebrity sightings, insider info, & surprise announcements in MOSCOT Moments.  To see other celebrities wearing MOSCOT Eyewear - visit EYE SPY. Source - ROLLING STONE

Calling all LEMTOSH Lovers: Have you seen the newest collectible colorway? Pick up The LEMTOSH in Pine for the color of the season. Only 300 pairs, and only on MOSCOT.COM.   Source: Rolling Stone Article Title: "Luxury Accessories"

“Walking into a MOSCOT Shop, whether it’s in New York City, Los Angeles or King’s Road Chelsea in London, it’s a reflection of 107 years of the family and us,” said Harvey Moscot, chief executive officer of the brand, who works closely with his son Zack, the firm’s chief design officer. Read on for more inside scoop on the brand's brick-and-mortar retail expansion. Source: WWD Article Title: "The Long View: Moscot's Retail Expansion"

Martin Freeman was seen wearing THE LEMTOSH with Bel Air Blue Custom Made Tints™ at the premiere of Black Panther: Wakanda Forever! Martin Freeman, English actor most recognizably known for his role as Everett K. Ross in the Marvel Cinematic Universe, sports The LEMTOSH in Light Blue-Grey. Like Black Panther, The LEMTOSH is a forever classic within the MOSCOT Cinematic Universe. First introduced during the mid-20th century, this frame has served as the calling card for generations of creative, thoughtful, free-spirited intellectuals, artists, and auteurs. The LEMTOSH stands the test of time with its iconic design and continues to uphold a legacy of its own.  Want something more portable? Check out The LEMTOSH FOLD.  Lookin’ for an eyeglass? Shop The LEMTOSH.  Need an alternative fit with additional bridge support? Shop The LEMTOSH SUN W/ Metal Nose Pads.  Craving more MOSCOT? Read on for highlights, celebrity sightings, insider info, & surprise announcements in MOSCOT Moments.  To see other celebrities wearing MOSCOT Eyewear - visit EYE SPY.

HICONSUMPTION makes a case for Black and Orange pairings heading into spooky season. Check out our full collection of Custom Made Tints(TM).   Source: HICONSUMPTION Article Title: "Everyday Carry: Great Pumpkin"

Pack your bags! The MOSCOT Travel Bundle makes it easy with all your eyewear essentials ready to go. Including MOSCOT’s signature frame in a perfectly pocket-sized style, The LEMTOSH FOLD Sunglass pairs with a protective Travel Case, Anti-Fog Cloth, and Custom MOSCOT Luggage tag. Just select your frames and get ready for take-off!  The LEMTOSH-FOLD Sunglass: The LEMTOSH FOLD kicks history forward, combining classic design with cutting edge technology for a frame that's pocket-sized perfection. With reinforced snap-in magnets, and extra sturdy hardware, just fold the temples down AND in, and go! Comes standard with its own custom case. Travel Case: Designed to house up to four frames, and for the ultimate MOSCOT traveler, this innovative, protective hard travel case is essential for protecting and storing all of your frames for on-the-go safety. Constructed from vegan leather with a seamless zip closure, you can effortlessly select your frame of the day and be on your way! Anti-Fog Cloth: The MOSCOT ANTI-FOG CLOTH is a reusable, coated microfiber cloth that keeps your lenses fog (and shmutz!) free. Simply dampen your lenses and wipe evenly with the cloth for a fog free finish.   With Harvey (4th G) and Zack (5th G) Moscot always on the move, we asked them to share their go-to Travel Essentials. Read on to see what they always bring with them on the road.  HM: From new Shop openings, to trade shows, to visiting with our loyal fans around the world, Zack and I are often on the go. The Travel Case makes it easy to bring all my specs, from computer glasses to transitional sunnies, in one packable pouch. As music has been so integral to my life, I make sure to always have a pair of headphones and my trusty MOSCOT guitar picks should the opportunity strike to jam on the road. My other everyday essentials include chapstick and a miniature bespectacled case for ibuprofen. Lastly, I make sure to stash a bottle of my Grandfather, Sol’s, Secret Sauce and a chamois for clean glasses all day long.  ZM: When on the road, I never know where design inspiration will strike, so I make sure to always have a mini composition notebook and micron pen to jot down notes and sketch designs that catch my eye. Much like my father, music is a must, so headphones are key to my packing list. The perfect pocket-sized frame, The LEMTOSH FOLD neatly folds up for an ideal sunglass on the go!

Pack your bags! The LEMTOSH SUN in Blonde is the ultimate sunnie to take on any getaway. Source: Cosmopolitan Article Title: "This Secluded Maldives Resort is an Idyllic Wellness Retreat"