The 1970s

The 1970s saw the rise of the counterculture movement, with bold fashion choices and alternative lifestyles rejecting mainstream values. Oversized statement-making pieces became popular, reflecting the era’s embrace of individuality and self-expression.


Explore all 12 decades.

The 1970s

The 1970s

Filter and sort

23 products

23 products

SHTARKER

M5,863.00 LSL

SHTARKER GOLD WITH CUSTOM MADE TINTS™

M6,365.00 LSL

SHTARKER SUN

M6,365.00 LSL

FANAGLE

M6,030.00 LSL

FANAGLE SUN

M6,533.00 LSL

Shop Now

THE OPTICAL SHOP

SHOP NOW

GROYSE

M5,863.00 LSL

GROYSE SUN

M6,365.00 LSL

SHAV

M5,863.00 LSL

SHAV SUN

M6,533.00 LSL

ZULU SUN

M6,365.00 LSL

KANAKA

M5,863.00 LSL

KANAKA SUN

M6,365.00 LSL

JACOB

M5,863.00 LSL

JACOB SUN

M6,365.00 LSL

MESHUG

M5,695.00 LSL

MESHUG SUN

M6,198.00 LSL

MOSHA

M6,030.00 LSL

MOSHA SUN

M6,533.00 LSL

YONTIF

M5,695.00 LSL

YONTIF SUN

M6,198.00 LSL

PUSHKIN SUN

M6,198.00 LSL

DOLT

M5,695.00 LSL

DOLT SUN

M6,198.00 LSL

Trust us, we've been doing this for over 100 years

TRUST US

We've been doing this for 111 years.

1 year warranty on all frame purchases

WE STAND BEHIND OUR FRAMES

1-year warranty on all frame purchases.

2-day free shipping

FREE EXPRESS SHIPPING

On domestic and international orders over $95.