The 1970s

The 1970s saw the rise of the counterculture movement, with bold fashion choices and alternative lifestyles rejecting mainstream values. Oversized statement-making pieces became popular, reflecting the era’s embrace of individuality and self-expression.


Explore all 12 decades.

The 1970s

The 1970s

Filter and sort

23 products

23 products

SHTARKER

FG 3,160,000 GNF

SHTARKER GOLD WITH CUSTOM MADE TINTS™

FG 3,431,000 GNF

SHTARKER SUN

FG 3,431,000 GNF

FANAGLE

FG 3,251,000 GNF

FANAGLE SUN

FG 3,522,000 GNF

Shop Now

THE OPTICAL SHOP

SHOP NOW

GROYSE

FG 3,160,000 GNF

GROYSE SUN

FG 3,431,000 GNF

SHAV

FG 3,160,000 GNF

SHAV SUN

FG 3,522,000 GNF

ZULU SUN

FG 3,431,000 GNF

KANAKA

FG 3,160,000 GNF

KANAKA SUN

FG 3,431,000 GNF

JACOB

FG 3,160,000 GNF

JACOB SUN

FG 3,431,000 GNF

MESHUG

FG 3,070,000 GNF

MESHUG SUN

FG 3,341,000 GNF

MOSHA

FG 3,251,000 GNF

MOSHA SUN

FG 3,522,000 GNF

YONTIF

FG 3,070,000 GNF

YONTIF SUN

FG 3,341,000 GNF

PUSHKIN SUN

FG 3,341,000 GNF

DOLT

FG 3,070,000 GNF

DOLT SUN

FG 3,341,000 GNF

Trust us, we've been doing this for over 100 years

TRUST US

We've been doing this for 111 years.

1 year warranty on all frame purchases

WE STAND BEHIND OUR FRAMES

1-year warranty on all frame purchases.

2-day free shipping

FREE EXPRESS SHIPPING

On domestic and international orders over $95.