Inspired by the British Public Health Services "Poor Boy" Spectacles of the 1960s, The ZEV is named for GREAT Grandpa Sol's cousin and neighborhood lawyer, Zeyfer Braunstein (or Zev for short), who wore this clever, dapper frame (British accent included) when he needed to put his best face forward, helping neighbors whose reputations were on the line, get off the hook.

Lookin for a sunglass? Shop The ZEV SUN and The ZEV CLIP.

Every MOSCOT frame comes with a MOSCOT case, Tote Bag, and a MOSCOT Minitrunk! That’s what we call Good Stuff!

MOSCOT is a five generation family-owned New York City heritage eyewear brand with over 100 years of eyewear expertise. The LEMTOSH stands the test of time with its iconic design and continues to uphold a legacy of its own. This rounder classic has served as the calling card for generations of creative, thoughtful, free-spirited intellectuals, artistes, and auteurs. The LEMTOSH Alternative Fit frame comes with metal nose pads, providing additional support for less prominent nose bridges.

Lookin' for a sunglass? Shop The LEMTOSH SUN W/ Metal Nose Pads and The CLIPTOSH.

Don't need metal nose pads? Shop The LEMTOSH.

Every MOSCOT frame comes with a MOSCOT case, Tote Bag, and a MOSCOT Minitrunk! That’s what we call Good Stuff!

The round, full-vue MILTZEN, first introduced in the 1930s, is eponymously named for our Uncle Heshy, who inexplicably everyone called Uncle Miltzen. And it stuck. So there you go, world... The MILTZEN Alternative Fit frame comes with metal nose pads, providing additional support for less prominent nose bridges.

Lookin' for a sunglass? Shop The MILTZEN SUN W/ Metal Nose Pads and The CLIPZEN.

Don't need metal nose pads? Shop The MILTZEN.

Every MOSCOT frame comes with a MOSCOT case, Tote Bag, and a MOSCOT Minitrunk! That’s what we call Good Stuff!

Whether you're blazing trails, breaking rules, or changing games, these classic frames, reminiscent of Malcolm X's, will help you make a statement -- political or otherwise.

Lookin' for a sunglass? Shop The YUKEL SUN.

Every MOSCOT frame comes with a MOSCOT case, Tote Bag, and a MOSCOT Minitrunk! That’s what we call Good Stuff!

Forget what you’ve heard about The SMENDRIK down the block! With a sturdy construction of striped metal skiving, titanium nose pads, and acetate temple tips, this subtly striking SMENDRIK is real deal design.

Lookin' for a sunglass? Shop The SMENDRIK SUN.

Every MOSCOT frame comes with a MOSCOT case, Tote Bag, and a MOSCOT Minitrunk! That’s what we call Good Stuff!

This frame is far from TINIF! In fact, these combination metal and acetate browline glasses are SO well made, calling them by their name will surely raise a suspecting brow. With sturdy construction and style to boot, we’re sensing a comeback on the classic EYE-con!

Lookin' for a Sunglass? Shop The TINIF SUN.

Every MOSCOT frame comes with a MOSCOT case, Tote Bag, and a MOSCOT Minitrunk! That’s what we call Good Stuff!

MOSCOT is a five generation family-owned New York City heritage eyewear brand with over 100 years of eyewear expertise. The LEMTOSH stands the test of time with its iconic design and continues to uphold a legacy of its own. This rounder classic has served as the calling card for generations of creative, thoughtful, free-spirited intellectuals, artistes, and auteurs. The LEMTOSH SUN Alternative Fit frame comes with metal nose pads, providing additional support for less prominent nose bridges.

Lookin' for an eyeglass? Shop The LEMTOSH W/ Metal Nose Pads.

Don't need metal nose pads? Shop The LEMTOSH SUN.

Every MOSCOT frame comes with a MOSCOT case, Tote Bag, and a MOSCOT Minitrunk! That’s what we call Good Stuff!

A combination metal and acetate rectangular aviator with a metal brow bar and reverse Windsor rim… you could say we FANAGLE’d all our favorite style elements into one eye-conic frame. But when you have a passion for fashionable eyewear, who can blame us?!

Lookin' for a sunglass? Shop The FANAGLE SUN.

Every MOSCOT frame comes with a MOSCOT case, Tote Bag, and a MOSCOT Minitrunk! That’s what we call Good Stuff!

Whenever he had an extra buck and a little break, Uncle Heshy loved to play the horses at the OTB on Delancey. Always a fan of circular specs and a locked-in favorite, we bet The PUPIK would be Uncle Heshy's next winning pick!

Every MOSCOT frame comes with a MOSCOT case, Tote Bag, and a MOSCOT Minitrunk! That’s what we call Good Stuff!

This is a true story about a little guy who wore a little frame. A friendly optician from the original Orchard Street Shop, it was always Seymour’s mission to provide the proper fitting frame on even the smallest of punims…his name was ‘see more,’ after all! Made for the best (& littlest!) optician on Orchard Street, this prized PITSEL is for our guy, Sy!

Lookin' for a sunglass? Shop The PITSEL SUN.

Every MOSCOT frame comes with a MOSCOT case, Tote Bag, and a MOSCOT Minitrunk! That’s what we call Good Stuff!

Hyman's son-in-law Hal (aka, his "aidim") was a nice enough cat, but his work ethic was, well...non-existent. So after a brief stint behind the Orchard Street counter, Hyman encouraged Hal to pursue "other opportunities." Hyman felt guilty. Hal was never happier. We named this frame to honor all The AIDIMs out there, and the father-in-laws who've sent them on their way.

Lookin' for an eyeglass? Shop The AIDIM.

Every MOSCOT frame comes with a MOSCOT case, Tote Bag, and a MOSCOT Minitrunk! That’s what we call Good Stuff!

Whether you are mountaineering upstate or trekking to the Upper West Side, The LAZER is a modern interpretation of a vintage glacier glass style. Designed to seamlessly mix outdoor adventure with downtown style, the LAZER's classic construction and acetate sweat bar will have you ready to swing into gear on your next big endeavor.

Every MOSCOT frame comes with a MOSCOT case, Tote Bag, and a MOSCOT Minitrunk! That’s what we call Good Stuff!

With its big square shape, added height, and gold Clip-on with top bar, The SCHLEP is so good looking, and looks so hot on, people will be lining up to schlep your sh...stuff.

Lookin' for an eyeglass? Shop The SCHLEP.

Every MOSCOT frame comes with a MOSCOT case, Tote Bag, and a MOSCOT Minitrunk! That’s what we call Good Stuff!

Inspired by Sol's 1957 trip to Cuba, The MISH has all the glitz of the late-night party scene in Havana, with all the glamour of the Upper West Side of Manhattan. MISH runs the town from day to night, and goes perfectly with a guayabera and a Cuba Libre.

Lookin' for a sunglass? Shop The MISH SUN.

Every MOSCOT frame comes with a MOSCOT case, Tote Bag, and a MOSCOT Minitrunk! That’s what we call Good Stuff!

The round, full-vue MILTZEN, first introduced in the 1930s, is eponymously named for our Uncle Heshy, who inexplicably everyone called Uncle Miltzen. And it stuck. So there you go, world... This MILTZEN SUN MP frame comes with metal nose pads, providing additional support for less prominent nose bridges.

Lookin' for an eyeglass? Shop The MILTZEN W/ Metal Nose Pads.

Don't need metal nose pads? Shop The MILTZEN SUN.

Every MOSCOT frame comes with a MOSCOT case, Tote Bag, and a MOSCOT Minitrunk! That’s what we call Good Stuff!

Add a splash of aromatic acetate, a dash of savory metal, and stir it all together into a reverse Windsor rim… Introducing the light-bodied MiMOSHA. Oi vey! We mean MOSHA. Hold the next glass please.

Lookin' for a sunglass? Shop The MOSHA SUN.

Every MOSCOT frame comes with a MOSCOT case, Tote Bag, and a MOSCOT Minitrunk! That’s what we call Good Stuff!

Big frames may steal the spotlight, but The COSNIC doesn’t need to yell to be heard. Small, sleek, and as thin as its patience, this perfectly circular frame is a tiny titan with sharp style. Give it up for The COSNIC – compact, classic, and all attitude.

Lookin' for a sunglass? Shop The COSNIC SUN.

Every MOSCOT frame comes with a MOSCOT case, Tote Bag, and a MOSCOT Minitrunk! That’s what we call Good Stuff!

You'll fall head over heels for this square-shaped beauty! With intricate details, and style for miles, The STEVIE will make your heart skip a beat, or two, or three!

Lookin' for a sunglass? Shop The STEVIE CLIP.

Every MOSCOT frame comes with a MOSCOT case, Tote Bag, and a MOSCOT Minitrunk! That’s what we call Good Stuff!

Inspired by Sol's 1957 trip to Cuba, The MISH has all the glitz of the late-night party scene in Havana, with all the glamour of the Upper West Side of Manhattan. MISH runs the town from day to night, and goes perfectly with a guayabera and a Cuba Libre.

Lookin' for an eyeglass? Shop The MISH.

Every MOSCOT frame comes with a MOSCOT case, Tote Bag, and a MOSCOT Minitrunk! That’s what we call Good Stuff!