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POSTED BY MOSCOT 1/16/2015

100 years of history, 100 years of MOSCOT, and one big birthday party to say THANKS!

The January chill couldn't keep away the many family, friends, fans, and customers (some from as far away as ASIA and RUSSIA!) from helping us celebrate our 100 Year Anniversary, and WOW, what a turnout! 

In true MOSCOT style, we decorated The Jane Hotel's ballroom to reflect the many years and decades of our family history, showcasing our favorite historical photos, a larger than life Great Grandpa Hyman, and our iconic Mannequin Heads, while keeping the vibe familial and cozy. 

Not only did we want to say thanks, but also GIVE thanks, because we wouldn't be here today without ALL OF YOU! From our NEW MOSCOT 100 Year Collection and video, to our 100 Year LEMTOSH birthday cupcakes and our Grandma Sylvia costumed servers, we're super excited and totally psyched for 2015, and we hope you are too !!! 

From us to YOU, THANK YOU for the last 100 years and to another 100 years and counting! 

Stay tuned for our next event of 2015…MOSCOT Music will be returning on February 12th featuring Tariq "Black Thought" Trotter, to benefit The GrassROOTS Foundation and MOSCOT Mobileyes! More information at tariqtrottermoscot.com. 






We've been holding this in, but the time has FINALLY come! 

In celebration of our 100 Year Anniversary, we've partnered with smart, internationally recognized for perfect urban mobility, for one clever collaboration!

MOSCOT and smart have combined 100 years of superior optical expertise and automotive ingenuity for a collaboration that has everything you need to “keep moving and stay original,” whether you’re on four-wheels or two feet: The LEMTOSH smart, The MOSCOT smart Drive Package, and The smart fortwo edition MOSCOT! WHOOP!

Fusing style with functionality, and innovation with tradition, The smart fortwo edition MOSCOT, a smart fortwo cabrio (aka a convertible!), The LEMTOSH smart, MOSCOT’s perennial favorite frame in our iconic colors, and The MOSCOT smart Drive Package, a set of three Clip-on Sun Lens combinations for an enhanced optical experience (in rain or shine, and everything in between), celebrate MOSCOT’s 100 Year Anniversary, and are the perfect expression of individual style and urban life both brands are known for

Help us celebrate 100 years, and don't forget to "Keep moving — Stay Original."  




POSTED BY MOSCOT 1/15/2015

In honor of our 100th Anniversary (yes, MOSCOT IS ONE HUNDRED! WHOOP!), we're celebrating BIG TIME with the launch of The MOSCOT 100 Year Anniversary Collection — an homage to our most beloved, and iconic  frame, The LEMTOSH. Happy Birthday to us…and YOU!

The MOSCOT 100 Year Anniversary Collection features three new Special Edition LEMTOSH that honor the past, with an eye on the future: The LEMTOSH WOOD, LEMTOSH FOLD, and LEMTOSH smart.

Reminiscent of Great Grandpa Hyman’s historical wooden pushcart, from which MOSCOT sold its first pair of glasses, LEMTOSH WOOD features real wood inlayed in acetate – the perfect amalgamation of old and new!

The LEMTOSH FOLD goes where no LEMTOSH has gone before: tucked into tailored pockets and squeezed inside tiny clutches. Combining classic design with cutting edge technology, The LEMTOSH FOLD literally folds into pocket-sized perfection!

 Layering MOSCOT’s classic Pantone 602-C Yellow with Matte Black acetate, LEMTOSH smart is a clever incarnate, and can be purchased with or without the special, limited two-seater convertible smart fortwo edition MOSCOT

Whether you're on two feet or four wheels, our MOSCOT smart Drive Package is the apex of fun and function with three different Clip-on Lens combinations for optimum optics while driving: a Silver Clip with Vermilion Lenses for overcast conditions; a Yellow Clip with poloarized G-15 Lenses for sunny conditions; and a Black Clip with high contrast Yellow Lenses for night conditions, all safely housed in a soft and functional tri-fold case! Take that, Mother Nature!

AND, this is just the beginning! We're SUPER excited to celebrate all year long with our biggest fans, so stay tuned for more news and events!!! 

    









POSTED BY MOSCOT 1/7/2015
We're kicking off 2015 with a BANG...MOSCOT is now available at OKKO in Warsaw! Whoop!

Located in Plac Narutowicza (Narutowicz Square), in the heart of Old Ochota, we're super excited to partner with such a friendly stockist who really understands the MOSCOT brand and more importantly, the MOSCOT spirit! 
 
This is stockist number three in Poland, in less than a year, and we're PSYCHED! Stop by today!
 
Salon Optyczny OKKO
ul. Grójecka 40A/41 (Plac Narutowicza)

02-320 Warsaw, Poland
http://www.okko.com.pl/

 

 



 

We've partnered with Tariq "Black Thought" Trotter, lead vocalist and co-founder of the Grammy winning hip-hop group The Roots, for a charitable collaboration that really counts.


 

Together, we have designed 300 Special, Limited Edition Black Tortoise GRUNYA frames, numbered for authenticity, and gold stamped with Tariq's signature, with 100% of the proceeds from sales donated to Tariq'sGrassROOTS Community Foundation, and The MOSCOT Mobileyes Foundation. 

The first 100 fans who preorder this super special frame will be invited to attend a live, intimate performance by Tariq, featuring special performances by surprise guest musicians, to be held on February 12th, 2015 at our MOSCOT Gallery & Music Space inside The MOSCOT Orchard Street Shop at 7PM! Along with your brand spankin' new frames, and ticket to a once-in-a-lifetime event, fans will also receive the chance to win two tickets to a live taping of The Tonight Show with Jimmy Fallon, with a VIP meet and greet with the man of the hour, Tariq "Black Thought" Trotter!


 

Preorder The GRUNYA in Black Tortoise here: tariqtrottermoscot.com

#moscotxtariqtrotter

*The Limited Edition GRUNYA for Tariq Trotter will be available for pick up the night of the show, or shipped per customer instructions beginning February 13th, 2015. 
POSTED BY MOSCOT 12/16/2014

Our most fantastic stockist, BINOKLE, took part in one of the most creative and beautiful design fairs in all of Poland, with a MOSCOT Pop-up Shop! 

Bringing together all areas of art and design (including eyewear!) to the heart of Krakow, we're ecstatic with the incredible turn out and success of the show, featuring The MOSCOT Originals and MOSCOT Spirit Collections! As fans and friends tried on our newest Fall 2014 styles, we couldn't thank our awesome reps at Baumvision Europe and our amazing stockist, BINOKLE, enough for all of their support! 

Check out the MOSCOT Pop-up Shop by BINOKLE in the event pictures below!  





 




POSTED BY MOSCOT 12/5/2014

What do MOSCOT, Nirvana, and Milan have in common? A love of music, and an art exhibition to remember!

 

Along with fellow sponsors, the City of Milan and media partner DEEZER, we are so excited to present the newly opened art exhibition, "Nirvana: Punk to the People," in remembrance of the one and only, Kurt Cobain. From now until January 25th, 2015, visit La Fabbrica del Vapore for a larger than life experience, featuring photographs from the private collection of Charles Peterson, Kevin Mazur, and Kirk Weddle. Trust us, you'll want to see this, so don't miss out!

 

Many thanks to Baumvision Europe for continuing to include us in such awesome events! This is such an honor for us and we're SO grateful for the opportunity! Also, check out pictures of last night's opening night! 







Our family of MOSCOT Eyewear is expanding, with the precious addition of The MOSCOT Jewel Tone Collection!

Just in time for the holiday season, our perennial favorites from The MOSCOT Originals Collection, The HYMAN, LEMTOSH, and MILTZEN, are now available in jubilant Jewel Tone Colors, Ruby, Sapphire, and Emerald! Available in opthalmic or with real Grey Glass Sun Lenses, these beautifully saturated gemstone hues are super festive, simply gorgeous, and a FIRST for us! Don't miss out! Stop by our NYC Shops today and and check 'em out!  
POSTED BY MOSCOT 11/14/2014

On the first truly chilly night in NYC, family, friends, and fans packed our Orchard Street Gallery & Music Space for some good vibes and live tunes, with New York based band, Sons of Origin!

With a weather warning for snow, our intimate space in LES kept the crowd warm and toasty, and up on our feet, dancing to the indie band's INCREDIBLE energy and sing-a-long tunes!!! A FUN and memorable night for all! Check out some of favorite pics from fans below!

A BIG THANK YOU to Sons of Origin and L Rock Entertainment for an awesome night of music, and to those who attended! Stay tuned for our next MOSCOT Music event via Facebook at facebook.com/moscotmusic and on Twitter, @MOSCOTmusic! 


(by Joe Mischo, @joemischo)


(by Melody Han, @melodysees)


(by @brschulz)
POSTED BY MOSCOT 11/4/2014



We're DEFINE-ing natural beauty, with the help of a new contact lens from Acuvue! 

Available only to a select few optical shops  (including MOSCOT!) before officially launching in 2015, this new lens uses light-effect patterns, and a defining outer ring to accentuate the natural beauty of the eye. In other words, the contact lens has a dark defining ring at the edge of the iris that blends naturally for the appearance of larger, whiter, and more awake eyes! Who doesn't want that?!

And that's not all! Acuvue DEFINE contact lenses are daily disposables for a healthy and easy fit. But make no mistake…these are not color-changing or opaque contact lenses. 

Make an appointment today with one of our MOSCOT Optometric Physicians, and ask about Acuvue DEFINE contact lenses and try 'em out!  

APRIL 5, 2011

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